Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Lessons on sustainability for community health projects

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Aubel, J. and K. Samba-Ndure (1996). "Lessons on sustainability for community health projects." World Health Forum 17(1): 52-57.

MEDLINE Abstract: In the Gambia a community-based strategy was tested, in which a traditional snack food was promoted as a dietary supplement to improve women's nutrition during pregnancy. The results suggest how community nutrition programmes can be designed so as to favour sustainability. By and large, the lessons learned are also applicable to other types of community health programme.; The Gambian Food and Nutrition Association (a nongovernmental organization) ran a pilot project in 4 villages to test a community-based strategy to promote the consumption of a traditional snack food by pregnant women in order to improve their nutrition. The project involved production and distribution training, nutrition education, community production, supervision, and collaboration with the Ministry of Health. After 6 months (in January 1994), an evaluation was performed using rapid assessment procedures to 1) assess community attitudes and beliefs regarding maternal nutrition, 2) assess views of those involved about the promotion of the snack food, and 3) elicit community concerns and suggestions for future maternal health interventions. While the project was successful in producing and promoting the snack food, and the pregnant women felt that their health had improved and that their babies were bigger, the intervention was deemed to be nonsustainable because of certain strategic decisions and because of shortcomings in the knowledge and attitudes surrounding maternal nutrition.

Evaluation of the project revealed that the following factors contribute to sustainability in community-based maternal nutrition programs: 1) involving the community in the planning, implementation, and evaluation to promote community responsibility and feelings of ownership; 2) creating an intervention compatible with community norms and values; 3) building on existing social units and roles without overburdening community members with new tasks; 4) motivating, training, and supervising community members in the performance of clearly defined roles; 5) identifying strategies that allow communities to contribute a progressively greater amount of the resources required to sustain the program; 6) designing a simple production method that is sparing of time and that depends upon comparatively small production groups; 7) eliciting support from key male and female community leaders; 8) collaborating with community development agents; 9) providing adequate nutrition education to the community...