Global Forum for Media Development Advocacy Campaign Post2015

"[T]hose who are empowered to decide the SDGs - your governments and diplomatic representatives - sometimes forget how crucial and relevant information is, or they might feel threatened by media. We risk losing this opportunity if we let them decide to drop access to information and media from the agenda."

To increase advocacy for access to information, independent media, and freedom of expression in the United Nations post-2015 agenda, the Global Forum for Media Development (GFMD) has mounted an advocacy campaign which provides materials and recommended steps for carrying out a campaign in a number of countries.

The campaign website offers advocacy documents in English, Arabic, Spanish, French, Russian, and Portuguese. A coalition of networked organisations is available for membership. The following steps offered by the campaign site are:

• "To join the coalition, sign our petition and put it on your website with the video;
• Meet your Minister for Development and/or Foreign Affairs. Ask the government to support the goal of access to information and media to enable development;
• Write op-eds and blogs;
• Share your writings widely and work with your colleagues from the media sector;
• Collect and share stories of impact with the GFMD for the campaign;
• Find high profile 'champions' for GFMD to join the campaign.
• Use our social media to share information and spread the message #mediadev #post2015 #SDGs:"

The campaign has developed a video (see below) available in Arabic, English, French, Spanish, and Russian. The video library includes other GFMD videos as well.  Web-linked and print resources are made available in a resource library.

Stories of impact are posted on the site, organised as "The role of Media in...":
Corruption
Peacebuilding
Health promotion
Use for education
Getting connected to the world
Economic information
Government accountability
Community capacities
Equality and participation
Financial transparency
Nation building